Episode 42: Sales Secrets & Perfect Pitches: How to get ON the retail shelf with WeStock
I hear the same questions over and over again: “How do I connect with wholesale buyers? Do I need to use a broker? How do I know when I’m ready for distribution? Why won’t the buyer call me back?”
Today we’re addressing all of your concerns about landing on the retail shelf, and increasing sales once you’re there with Cameron McCarthy of WeStock.
Cameron brings seven years of national sales experience, and over $40M of sales revenue for emerging brands, to our podcast today. Join me in conversation as we talk about perfecting your wholesale pitch, how to grow your brand through brokers & distributors, and what makes that wholesale buyer actually say “yes!” to carrying your product.
Also mentioned on this episode:
Here’s the recording of the webinar that I did for WeStock: Perfecting Your Pitch: The Four Steps to A Successful Buyer Pitch
Here’s the past episode on why it takes so long to get on the retail shelf, even when a Buyer says they love your products: Food Biz Wiz® Episode Four
Don’t forget: if you subscribe to WeStock, use code FOODBIZWIZ to save $100 off your subscription.
To keep in touch with Cameron, find him on WeStock’s website, on LinkedIn, or by emailing Cameron@westock.io
This episode is sponsored by WeStock, a platform that we love and recommend to our clients. WeStock modernizes the customer request process, allowing your raving fans to help you get on the retail shelf, and for you to capture their interest to build a wholesale pitch that WORKS.