Episode 84: 100,000 Successful Virtual Pitches with ECRM Connect
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In today’s episode, I’m celebrating ECRM’s milestone of hosting over 100,000 Virtual Buyer/Seller meetings since the launch of ECRM Connect in May, 2020. That’s right: they’ve facilitated over 10,000 virtual meetings every month since they launched their virtual platform!
Today I’m joined by Joe Tarnowski, the VP of Content at ECRM, and a legend in the CPG industry. We’re discussing the lessons he has learned about virtual pitching over the past year, how ECRM Connect can help you get in front of your dream retail buyers, what to expect as you pitch, follow up, and ship samples, and how the future of virtual pitches will evolve post-pandemic.
Throughout this episode, we mention several past podcasts that may be helpful to you as you think about pitching:
The ECRM Podcast #103: The 5 Steps to A Successful Virtual Pitch
The ECRM Podcast #107: Successful Goal Setting for Food Brands
The ECRM Podcast #114: How Frost Popsicles Crushed its Virtual Buyer Meetings
You can find all of the ECRM Podcast archives linked directly here, as well as the ECRM educational blog, linked here.
To keep in touch with Joe, find him on LinkedIn here, Instagram right here, or at ECRM’s website here.
If YOU enjoyed today’s episode and want the experience of getting direct feedback before YOUR next pitch, make sure you check out my free masterclass on my “Three Steps to Growing Your Packaged Food Business.” In this masterclass, you’ll learn:
The most common mistakes that I see as producers try to grow your food businesses, causing you to waste time, money, and sanity!
My three step process for building a brand that SELLS
How I work with students inside Retail Ready®, my online course, and how to know if you’re ready for wholesale growth through my program.