Episode 129: Are You A High Maintenance Vendor?

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Making it easy for wholesale buyers to work with you seems obvious. You want them to stock your product, right? But I see so many brands unknowingly get in their own way of getting a “YES” from wholesale buyers with some common missteps.

Buyers want to work with brands who are easygoing, deliver on their promises, and are trustworthy. But until someone tells you otherwise, there’s no way to honestly know whether your well-intentioned efforts are coming across the way you hope, or if you’re actually being annoying high maintenance. 

🎧 Listen in to today’s episode to learn:

  • 💁🏼‍♀️ How to tell whether you’re a high maintenance CPG vendor

  • 📝 An 11-point list for you to self-assess ways you can improve

  • 💡 The ONE key mindset shift to building relationships with wholesale buyers (and land on more shelves!)

➡️ Continue the conversation in the Food Biz Wiz® private Facebook group.

Brought to You By: The FREE 100 Wholesale Buyer “No’s” Workbook 🙅‍♀️

This episode is sponsored by my 100 Wholesale Buyer "No's" Workbook, where I walk you through 100 different ways the Buyer might turn down your product. Using this resource, you can prepare yourself to be READY to respond to these No's and turn them into Yes's! 

Get the free download here