Episode 142: [Original Recipe] How & Why to Show up for Racial Justice & Inclusion in the Packaged Products Industry, with DEI Consultant Jennifer Yepez-Blundell
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Diversity, equity, and inclusion, or “DEI” is something that’s on many of our minds. But what even is its impact on brands and how do we start implementing it into our practices?
If you were wondering that, then you’re in luck! Today, we are revisiting episode 102 as the third episode of the Original Recipe series, where we use your top questions to hand-pick previously aired episodes, all presented with fresh insights from our Student Success Coordinator, Gabby.
In this episode, DEI consultant Jennifer Yepez-Blundell (formerly of Hella Social Impact) and I discussed
📣 Why should CPG brands care about DEI?
📣 Do consumers care about DEI?
📣 How working on DEI impacts your sales and customer base.
📣 How Hella Social Impact works with clients and how you can use their “Notice, Name, Dismantle” framework to create a strategy around being a more inclusive, just CPG business
To find out more about Hella Social Impact and how they work with clients, click through to their website, linked here.
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