Episode 143: Should I Exhibit at a Trade Show? ["Is It Worth It, Charlie?" Series]

Today we have another episode of our “Is It Worth It, Charlie?” series. In it, Charlie talks with Patricia Beets, co-founder of Dell Cove Spices & More Co., about whether or not it’s worth it to attend a trade show!

Listen along to hear Patricia and Charlie talk through the questions that so many food founders consider when deciding whether to attend a trade show, such as:

❓ How do I even quantify the ROI for a trade show?

❓ What is a realistic timeline for the potential payoff from a trade show?

❓ Which samples do I bring? How do I hire help for staffing the show?

❓ Plus more!

By the end, Patricia has a clear idea of her next steps forward!

To connect with Dell Cove Spices & More Co., find them on their website here, or on Instagram here.

➡️ From there, come join our conversations in the Food Biz Wiz® private Facebook group to stay connected with other food founders like yourself!

MEET CHARLIE:

Charlie Berkinshaw is our VP of Student Success here at Food Biz Wiz, as well as the Founder of Element Shrub, a RTD and concentrate beverage line, and a Founding Partner of The Fountain Inn, a spirits tasting room in Washington, D.C. Charlie supports our students day in and day out, answering questions just like this in our private Retail Ready® student community and on our bi-weekly coaching calls. 

BROUGHT TO YOU BY: OUR MASTERCLASS

This episode is sponsored by our Masterclass! Click here to watch our free masterclass on growing your food business and to understand exactly what we cover inside our course, coaching & community - plus how to join our second quarter cohort!