Episode 226: Our 2024 CPG Forecast: The Good, The Bad, and The Surprising
Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.
Joe Tarnowski, the VP of Content & Global Media at ECRM, joins me today on the Food Biz Wiz podcast to join forces in sharing our 2024 CPG predictions. ECRM works to connect suppliers and buyers in our industry and Joe brings 10+ years of CPG industry experience to inform his upcoming predictions. We can't wait to share more with you, so tune in to hear more about...
🔮 The years-long trend that will continue into 2024
🔮 Challenges that suppliers will continue to face from a buyer perspective
🔮 How brands will adapt into non-traditional channels that support their way of biz
🔮 Increased consumer know-how & education in their product choices
🔮 And room for indulgent brands that aren't health or wellness focused!
Joe and I would LOVE to know which trends might have surprised you or which ones you wanted to hear. Come let us know by tagging us on social media or sending us a DM on IG or LinkedIn – you’ll find our links below!
📨 DM and tag the Food Biz Wiz team on Instagram or LinkedIn here!
MEET JOE TARNOWSKI OF ECRM
Joe Tarnowski is the VP of Content & Global Media for ECRM. He holds over 10 years of CPG experience and has worked to connect supplier brands with the right wholesale buyers. Find Joe via LinkedIn here.
ECRM puts the right brands in front of the right buyers at the right time with end-to-end solutions that drive seamless product discovery, evaluation and purchase. Find them at their website here!
SPONSORED BY: RETAIL READY® EXTENDED ACCESS!
One more thing here…if you’ve been on the fence about joining Retail Ready®, our program for CPG brands who want to land on more shelves and increase their sales, then NOW is the time to join! Savvy brands have a solid pitch and sales plan READY come January…but we know that they also want time to take a break during the holidays without feeling the guilt. That’s why we’re giving brands who join before year end extended access through March 31st. Give yourself the gift of ease and confidence by joining Retail Ready® today!