Episode 52: Highlights from Year One: Your Favorite Ah-Ha Moments from the past year of Food Biz Wiz

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I’m celebrating a full year of the Food Biz Wiz podcast by recapping my FAVORITE ah-ha moments and takeaways from the past twelve months of episodes.

I’ve bundled my top three shows from the following categories for you:

  • Marketing for your food business

  • Increasing retail sales of your packaged product

  • Navigating COVID in the food & beverage industry

  • Building a successful BRAND 

  • MUST HEAR advice for founders

If you haven’t listened to all 52 episodes of the podcast yet, this is a great opportunity to catch up and identify where you can turn for the most targeted support for your food or beverage business. 

Here is the full list of each of the podcast episodes that I shout out in today’s show - to listen, click on the episode number:

Top 3 Podcast Episodes on Marketing Your Packaged Food or Beverage Business:

      • Episode 3: Three Steps to Successful Partnership Marketing with Sally Rogers of Parsnip

      • Episode 30: The THREE Most Important Things To Do With Your Email List to Capture More Sales For Your Food Business. 

      • Episode 45: Working With Influencers: How To Execute A Successful Influencer Marketing Campaign For Your Food Or Beverage Brand with Wonderkind Co 

Top 3 Podcast Episodes on Increasing Retail Sales of your Food or Beverage Brand: 

      • Episode 42: Sales Secrets & Perfect Pitches: How to get ON the retail shelf with WeStock 

      • Episode 47: Working with Brokers & Distributors with Green Spoon Sales 

      • Episode 48: On Air Wholesale Coaching with Just Date Syrup: Increasing Velocity without Demos 

Top 3 Podcast Episodes on Navigating COVID-19 for Food & Beverage Founders

      • Episode 35: Adapting to Change: How to Move Forward in CPG with Amrit Richmond 

      • Episode 37: Mastering Online Experiences In A Shifting Landscape: How to connect with your consumers & capture sales online with Cynthia Samanian of Hidden Rhythm 

      • Episode 41: Cash, Current Affairs, and Community: The state of the food industry 60 days post-COVID19 with Elliot Begoun 

Top 3 Podcast Episodes on Building a Successful Food or Beverage Brand:

      • Episode 10: Competing on Brand: Moxie Sozo’s three guiding principles of building a brand that wins 

      • Episode 15: 3 Steps for Building Your Brand Strategy with Katie Mleziva 

      • Episode 40: Storytelling for Sales: using the power of storytelling to build your packaged food or beverage business with Adam Force 

Top 3 Podcast Episodes that EVERY Food & Beverage Business needs to hear in 2020

      • Episode 31: Founder Fumbles: 5 Common Mistakes I see every Food & Beverage Founder Make (and how to avoid them!) 

      • Episode 43: Virtual Pitches: 5 Steps to A Successful Online Buyer Pitch 

      • Episode 46: Rapid Fire Q&A: Growing Your Packaged Food Business 

From there, don’t forget to help me celebrate my first year of podcasting by sharing your favorite episode on social media, and tagging me! Once you tag me, I’ll send you a copy of “Successful Subject Lines,” my free mini course on creating captivating subject lines, ensuring that you’re one step closer to capturing that Buyer’s attention. 

You can tag me on Instagram using @itsalliball, on Facebook using @allisonballconsulting or on LinkedIn using Allison Ball. Thank you so much for your support of the Food Biz Wiz podcast! 

Finally, don’t forget to grab my Retail Roadmap! It’s more important than ever to know what it takes to get ON the retail shelf, and have high sales once you’re there. Find my free, nine-step guide to building a brand that flies off the shelf by clicking here.